In today's competitive business environment, XML is setting the pace to help companies standardize information and streamline content management. By 2008, it is estimated that about 60% of all content lifecycle products will be XML-enabled1.

Through capabilities from Chevron, your company can achieve a new level of power and flexibility in content authoring, management and publishing. Our solutions offer these important advantages:

• Media-neutral format supports print, Web, CD/DVD
• Standard format reduces the time and effort required for authoring and updating content
• Simple coding structure allows for content chunking, facilitating reuse
• System-independent data enables interchange for content syndication

Chevron has been working with XML, and its precursor SGML, for more than a decade.
We offer the following capabilities to help your company realize value from XML-based solutions:

Data and workflow analysis
In order to determine how XML will be used in your solution, we first gain a precise understanding of your needs and workflow preferences. We then conduct data analysis to review your content and prepare it for import into a central data repository.

Data conversion (XML/SGML)
We employ skilled professionals trained in XML to tag and code your data in XML. We utilize state-of-the-art conversion tools to convert electronic data from its native format, whether it's currently in spreadsheet, word processing, or desktop publishing applications. If no off-the-shelf alternative exists, We will create a custom program to automatically convert data to XML.

DTD and schema development
Chevroncan create DTDs or XML schemas that define the structure of your XML documents, ensuring that workgroups and/or business partners will use a common format for interchanging information.